WHAT IS CHATGPT?
OPENAI:
Open AI is an artificial intelligence (AI ) rssearch laboratory consisting for the profit corporation Open AI LP and its parent company , the non profit OpenAI Inc.
The company conducts research in the field of AI with the stated goal of promoting and develloping friendly AI in a way that benefits humanity as a whole.
The organisaton was founded in San Francisco in late 2015 by Sam Altman, Elon Musk .
Now, What is ChatGPT :
The ChatGPT can answer "follow-up questions'' and can also "admit its mistakes challenge incorrect premises and reject inappropriate requests.''
It is based on the OpenAI's GPT 3.5 series of language learning models .GPT stands for Generative Pre-Trained Transformer. this is kind of computer language modal that relies on deep learning technique to produce human-like text based on inputs.
What is large language modal? Large language modals work by predicting the next most-likely word when given a list of input words (usually phrased as a question ). The model is trained using many billions of parameters that can represent the complexity of the world.
How ChatGPT Help Digital Marketers?
ChatGPT like any other AI tool can assist digital marketers in their work, but it does not replace the role of a digital marketers. Digital marketers bring unique skills, knowledge, and experience critical for creating and executing successful marketing campaign.They understand the target audience, the industry, the competition and can use the knowledge to create effective strategies.
ChatGPT can help digital marketers with specific tasks, such as content creation and data analysis, but more is needed to replace the human’s creativity, insight, and ability to make strategic decisions.
How to use ChatGPT for Digital Marketing?
1. Content Creation : ChatGPT can generate high quality, unique content for websites and social media platforms.
2. Email Marketing : ChatGPT can be used to generate personalised, targeted email campaigns that can help to increase engagement and conversion rates.
3. SEO : ChatGPT can be used to generate meta-description, titles, and other on-page elements that are optimised for search engines.
4. Ad copywriting: ChatGPT can be used to write ad copy that is compelling , persuasive, and tailored to the target audience.
ChatGPT Official Website : http://openai.com/
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